When you hear HubSpot, you may think "marketing content." But HubSpot's network of CMS, CRM, and tech-stacking abilities are incredibly powerful. Dijy is a SaaS business that harnesses the power of HubSpot to simplify businesses' tech stacks. Then, they train your team so they’re spending their time working — not figuring out how things work..
Approach
When it comes to automations and integrations, most businesspeople are out of their depth. It was important that the website experience felt friendly and easy to consume, with engaging visuals and clear, compelling copy – so users actually understand what Dijy is all about!
Approach
We captured Dijy's quirky, un-stuffy voice throughout the website, injecting humor while sneaking some education in. The result? Friendly and absolutely un-corporate as we explain comprehensive and powerful business automation services.
ux/ui design
Automation concepts became visual metaphors in the delightful 3D renders across the website. We limited animation to just the homepage hero, creating fun, immersive visuals without creating a sense of overwhelm that often comes with animation-heavy websites.
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